Network marketing invitation messages: 15 texts for product nights and online classes

Inviting someone to a product night is harder than sending the link. You want them to come, you do not want to push, and you want them to know what the evening is. These 15 messages cover the whole arc: the invitation, the reminder, the day of, the reply when a guest asks to bring a friend, the thank you after, and the note to someone who missed it. Each one says what happens, gives the real day and time, and makes a no easy. No income talk, no fake scarcity. Copy any of them, or add all 15 to your keyboard and send from WhatsApp, iMessage or Instagram. If your event is a group chat, see the text party host script.

Works in WhatsApp, iMessage, Instagram, Messenger and every other app.

Words in {{double braces}} are blanks. In the textcuts keyboard you fill them with one tap, and the names you used recently come back.

The invitation

Product night at your place

Essential
Hey, I am hosting a small product night at my place on {{day}} at seven. You can try things hands on and ask me anything. Want to come? A no is fine too.

When to send: Five to seven days before the event.

Why it works: It names the day and time, says what happens, and lets them decline.

New launch showing

A new range just launched and I am showing it to a few friends on {{date}}. Come and tell me honestly what you think. There is coffee, and nobody has to buy anything.

When to send: About a week before a launch showing.

Why it works: The honest opinion is the ask, and 'nobody has to buy' is stated up front.

Sampling afternoon

Pro
Hi {{name}}, I will have sample cups out in my kitchen on {{day}} afternoon. Pop in for ten minutes or stay an hour. You do not have to buy anything.

When to send: When you invite people to a drop in sampling.

Why it works: Drop in timing is easy to say yes to.

Online class

Pro
Hi, I am running a free half hour class online on {{day}}. You will see how a few products are used and can ask questions in the chat. Link: {{link}}

When to send: When you invite someone to a live online class.

Why it works: It says exactly how long it takes and what they will see.

Too far to come

Since you live too far for my product night, I am streaming part of it live. Join for fifteen minutes or watch the replay later. Link: {{link}}

When to send: For friends and customers in another town.

Why it works: It turns distance into an invitation instead of a missed one.

Reminders and the day itself

Two days before

Essential
A reminder that product night is this {{day}} at seven at my place. If you would rather not come, tell me and there are no hard feelings, I will just count the chairs.

When to send: Two days before the event.

Why it works: A reminder that also lets them back out kindly.

The day of, in person

Essential
See you tonight. The address is {{address}}. If you drive, I will tell you where to park. Text me when you are outside if you cannot find the door.

When to send: The morning of the event.

Why it works: The address, parking and a fallback in one message.

The day of, online

We start at {{time}} tonight and the link is in the event page. If your connection acts up, message me and I will catch you up afterwards.

When to send: Early afternoon on the day.

Why it works: It handles the usual online problem before it happens.

Replies to common questions

Can I bring a friend

Essential
Of course, {{name}}, bring someone along. Just tell me their first name so I have a seat and a sample ready. I only have eight chairs, so let me know soon.

When to send: When a guest asks to bring someone.

Why it works: A warm yes with one practical limit, which is true and not pressure.

Do I have to buy something

Good question, {{name}}. Nothing is required. You can look, try and leave, or order if something catches your eye. There will be a price list on the table, and that is all.

When to send: When someone is nervous about being pushed.

Why it works: It answers the real worry before they have to say it.

A maybe

Thanks, a maybe is a fine answer. Tell me by {{day}} if it turns into a yes, so I can get the snacks right.

When to send: When they reply with 'maybe' or 'I will try'.

Why it works: It gives a practical reason for a deadline, not a pressure one.

After the event

Thank you for coming

Essential
Thank you for coming tonight, {{name}}. It meant a lot to have you there. Tell me which product stuck with you most and I will send details whenever suits you.

When to send: The same evening or the next morning.

Why it works: Gratitude first, then one easy question.

The list of what they tried

Thanks again for last night. Here is the list of what you tried, with prices: {{link}}. Take your time, and ask if anything is unclear.

When to send: The day after, if they showed interest in something.

Why it works: They get the facts in writing and control of the pace.

Sorry you missed it

Essential
We missed you at product night, {{name}}. I hope all is well. I can send photos of what we covered, or run a smaller version for you over coffee, if that sounds good.

When to send: The morning after, to anyone who said yes and did not come.

Why it works: It cares first and offers two small ways to catch up.

Replay of the class

Sorry you could not join the class. The replay is here: {{link}}. It runs half an hour, and you can skip to whatever interests you.

When to send: The evening after an online class.

Why it works: The replay is a gift, with no strings.

When to send each message

WhenMessageNote
A week beforeProduct night at your placeSend to the people you actually know.
Two days beforeTwo days beforeOne reminder only.
Morning ofThe day of, in personOnline events: use the day of online message.
Whenever askedCan I bring a friendAnswer within the hour.
Evening or next morningThank you for comingTo everyone who came.
Next morningSorry you missed itTo anyone who said yes and was absent.

Do not say

  • Hiding why you are inviting someone ("just a girls' night", "come see something exciting"). The industry code asks sellers to say who they are and why they are contacting you.

    Instead: Say it is a product night and what happens at it.

  • Inviting people to hear how to make extra money. Earnings claims have to be truthful and substantiated.

    Instead: Invite to the product, and answer business questions only if they ask.

    Source

  • Fake scarcity ("only a few seats") when your room is not actually full.

    Instead: Give the real number of chairs, if it matters.

  • Health or weight promises at the event or in the invite.

    Instead: Show how you use the product and leave results out.

  • Guilt after a no ("I booked the room for you").

    Instead: Thank them and ask if you can invite them next time.

  • Adding people to an event group chat without asking.

    Instead: Ask first, and add only those who say yes.

Works in WhatsApp, iMessage, Instagram, Messenger and every other app.

Frequently asked questions

How far ahead should I invite people to a product night?

About a week for an evening event and two to three days for a drop in sampling. Send one reminder two days before and one message on the day. More than that starts to feel like pressure.

Should I tell people it is a sales event?

Yes. Say it is a product night and what happens at it. Being clear about who you are and why you are writing is also what the industry's [code of ethics](http://www.dsa.org/advocacy-policy/code-of-ethics/) asks of sellers.

What if nobody answers my invitation?

Send the reminder only to those who said yes or maybe. For the rest, see follow up when someone does not respond and send at most one nudge.

Can I use these for a text or Facebook party?

They suit in person and online classes. For a group chat party, use the text party host script.

Do these templates work on the free plan?

Yes. 13 of the 15 use a single blank, which fills in on the free plan. The other 2 use two blanks and need Pro to fill both from the keyboard. Importing the whole page is never blocked.