Two days out, ask to confirm
Reminder: you're booked with me on {{day}}. Send a thumbs up to confirm, or tell me now if you need to move it so I can offer the time to someone else.
Appointment reminder texts: 13 templates for salons and clinics
Most missed appointments are forgotten ones, and a short text two days ahead and another the day before is what saves them. The trick is to keep each reminder small: the time, one useful note, and an easy way to move the booking. These 13 messages cover that rhythm, add prep notes for lashes, color, nails and brows, and include a private version for clinics, where a reminder never names a procedure or a condition. Copy any message, or add all 13 to your keyboard and send them from iMessage, WhatsApp, Instagram or any other app in one tap.
Works in WhatsApp, iMessage, Instagram, Messenger and every other app.
Words in {{double braces}} are blanks. In the textcuts keyboard you fill them with one tap, and the names you used recently come back.
Two days and one day before
The day before
See you tomorrow at {{time}}. Reply if anything has changed and I'll sort it out.
Policy reminder
Hi {{name}}, a reminder that your appointment is the day after tomorrow. As you saw when you booked, changes need 24 hours notice, so if you need to move it, tell me by this time tomorrow.
Asking for a yes
Can you confirm that {{time}} tomorrow still works? A quick yes is all I need. If not, I'll find you another time this week.
Day of and prep notes
Morning of
Good morning! Just a note that I'm expecting you today at {{time}}. If you're running late, a quick text is all I need.
Barber, tight schedule
Tomorrow's cut is at {{time}}. I run a tight schedule, so if you'll be more than ten minutes behind, text me and we'll work something out.
Lash prep
{{name}}, your lash appointment is coming up. Please arrive with clean eyes, no mascara or eye makeup, and no heavy cream around the eyes that morning.
Color visit prep
Reminder for {{day}}: come with dry hair and as little product as you can, and bring a photo of what you want. I'm looking forward to starting.
Nails, tell me what you're wearing
Your nail appointment is {{day}}. If you're wearing gel or extensions from elsewhere, tell me beforehand so I leave enough time to take them off.
Brows, hold the tweezers
Quick note before your brow visit on {{day}}: skip tweezing and waxing in the days before so I have something to work with. See you then.
Clinic and dental reminders
Clinic reminder, minimal
Hello {{name}}, this is a reminder of your appointment on {{date}}. Please reply to confirm, or call the office if you need to change it.
Clinic, the day before
Your visit is tomorrow at {{time}}. Please arrive five minutes early, and bring your insurance card if anything has changed.
Clinic, how would you like reminders
Reminder from our office: you have an appointment on {{date}}. If you'd rather get reminders by phone or email, tell us and we'll switch.
When to send each message
| When | Message | Note |
|---|---|---|
| Two days before | Two days out, ask to confirm | Ask for a thumbs up. |
| Two days before, nails and brows | Nails, tell me what you're wearing | Prep notes go here. |
| The day before, afternoon | The day before | Short, with the time. |
| Two days before, with a policy | Policy reminder | Leaves a full day to move it. |
| Morning of | Morning of | Optional for busy days. |
| Clinic, two days before | Clinic reminder, minimal | Name, date, office. |
| Clinic, the day before | Clinic, the day before | Never the reason for the visit. |
Do not say
Naming the procedure, provider specialty or condition in a clinic or dental reminder ("your cleaning with the periodontist").
Instead: "Your appointment on Tuesday at 2." Add the office name and a number to call.
Putting a sale or offer inside the reminder.
Instead: Send the reminder alone. Offers go in a separate message to clients who agreed to receive them.
"Reply YES or you lose your slot and pay a fee." when the client never saw that policy.
Instead: Quote the policy you showed at booking, or just ask them to tell you if plans change.
Texting a client who asked you to stop.
Instead: Honor the request at once and switch to a call or email if they prefer.
Texting very early or late at night.
Instead: Send reminders in normal business hours.
Writing a full paragraph.
Instead: One time, one note, one way to change. Under 160 characters when you can.
Telling a client their reminder is "HIPAA compliant".
Instead: Say nothing about compliance in the text. Keep the content minimal.
Works in WhatsApp, iMessage, Instagram, Messenger and every other app.
Frequently asked questions
When should I send an appointment reminder?
About two days before and again the afternoon before. Add a short message the morning of if your day runs tight. Two reminders are enough for most clients, and a third is for people who often forget.
What should a clinic or dental reminder say?
Only the person's name, the date and time, and the office name, with a number to call. Skip the procedure, the specialty and anything about a condition. HHS guidance allows appointment reminders, and a minimal text is the careful habit. This is general information, not legal advice. If a patient asks you to reach them another way, such as a call instead of a text, do that.
What if a client asks me not to text?
Stop and switch to the way they prefer, whether that is a call, email or a card. Keep a note on their file so the next person at the desk knows too.
Do these work on the free plan?
Yes. 12 of the 13 messages use a single blank, and a single blank fills in on the free plan. The other one has two blanks, and it needs Pro to fill both from the keyboard. The free plan holds 8 textcuts and 1 folder. Importing a pack is never blocked, so you can add them all and keep the ones you use.
Can I add a promotion to a reminder?
It is safer not to. A reminder is a service message, and mixing in a sale can turn it into marketing, which needs the client's clear opt in. Send promotions as their own message.