textcuts

Salon holiday messages: 14 texts for hair, nail and lash clients

December fills your book and your inbox at the same time. Clients ask about hours, gift cards and last minute slots, and you would like to thank the regulars who kept your chair busy all year. These 14 messages cover holiday hours and closed days, booking before the holidays with only real availability, gift cards, a Thanksgiving thank you, and a New Year rebooking text. They work for salons, barbers, nail and lash techs, and anyone who texts clients by hand. Marketing style texts should go only to clients who agreed to hear from you. Copy any message, or add the whole pack to your keyboard and send it from any app in one tap.

Add these 14 templates to your keyboard Add the 6 essentials

Works in WhatsApp, iMessage, Instagram, Messenger and every other app.

Words in {{double braces}} are blanks. In the textcuts keyboard you fill them with one tap, and the names you used recently come back.

Holiday hours and closed days

Holiday hours

Essential
Holiday hours are set, {{name}}: we're closed on Thanksgiving, Thursday, November 26, and open as usual after that. Tell me what you'd like to book.

When to send: One to two weeks before the first closed day.

Why it works: It gives the one date that matters and invites a booking in the same breath.

Closed days

We'll be closed on {{date}} and back the next day. If you need something before then, text me and I'll tell you what is open.

When to send: A week before each closed day.

Why it works: It says when you are away and what to do about it.

Back open

We're open again on {{date}}, and I'd love to see you. Text me when you want to book.

When to send: The last day of a closure, or the evening before.

Why it works: A short welcome back restarts the bookings.

Booking before the holidays

Openings before the holidays

Essential
Looking at my calendar for December, {{name}}, I have openings the week before Christmas. Want me to hold a time for you?

When to send: Only when the openings are real, to clients who agreed to hear from you.

Why it works: It names what is actually free and lets them decide.

Regular visit is due

Pro
{{name}}, your usual visit is due, and {{day}} is open. Shall I book it for you before the holidays get busy?

When to send: For clients who visit on a rhythm and agreed to hear from you.

Why it works: It uses what you know about them, so it reads as care and not a blast.

Cancellation opening

Pro
A cancellation opened at {{time}} on {{day}}. If you'd like it, reply and I'll book you in. If not, I'll offer it to the next person.

When to send: The moment a real slot opens, to clients on your waiting list.

Why it works: It is honest about why the slot is free and who comes next.

Gift cards

Gift cards available

Essential
Gift cards are available, {{name}}. Tell me the amount and I'll have one ready for pickup or send it by email. The terms are printed on the card. Reply STOP if you'd rather not get these texts.

When to send: Early to mid December, to clients who agreed to hear from you.

Why it works: It states the practical details, where to find the terms and how to opt out.

Gift card, last week

If a gift card is still on your list, I can send one by email through {{day}}. Just text me the amount and who it is for.

When to send: The last week before Christmas, to clients who agreed to hear from you.

Why it works: It tells them the real cutoff and nothing more.

Gift card recipient

Welcome, {{name}}. Someone thought of you: your gift card is ready to use. Text me when you'd like to book and I'll find a time.

When to send: When the buyer asks you to text the person receiving the card.

Why it works: It makes the recipient feel expected, and the next step is simple.

Thank you and the new year

Thanksgiving thank you

Happy Thanksgiving, {{name}}. I'm grateful for clients like you who keep coming back. Wishing you a quiet, full day.

When to send: Thanksgiving morning, Thursday, November 26.

Why it works: Gratitude with no offer reads as sincere.

Thank you to regulars

Essential
{{name}}, thank you for sitting in my chair this year. Having regulars like you is the best part of the job. Have a happy holiday.

When to send: In December, for your regulars.

Why it works: It sounds like you, which is why it lands.

New Year rebooking

Essential
Happy New Year, {{name}}. I'm taking bookings for January now. Reply with a day that works and we'll find your time.

When to send: January 1 to 3, to clients who agreed to hear from you.

Why it works: It starts the year with an easy next step.

Holiday note with opt out

Essential
{{name}}, you asked to hear from us, so here is a holiday note: gift cards are available and January bookings are open. Reply STOP anytime and these texts end.

When to send: For clients who agreed to receive marketing texts.

Why it works: It reminds them of the permission and gives the way out.

Season's greeting

Wishing you a happy holiday season, {{name}}. Thank you for a good year, and we'll see you in the new one.

When to send: Mid to late December.

Why it works: A short, friendly close to the year.

When to send each message

WhenMessageNote
1 to 2 weeks before a closed dayHoliday hoursInclude the real date.
Thanksgiving morning, November 26Thanksgiving thank youSend after 8am.
Early DecemberGift cards availableOnly to clients who agreed to marketing texts.
Mid DecemberOpenings before the holidaysOnly when openings are real.
The last week before ChristmasGift card, last weekState the real cutoff.
The day before you reopenBack openKeep it short.
January 1 to 3New Year rebookingSend between 8am and 9pm.

Do not say

  • "Only 2 spots left!" when you have more.

    Instead: Name the openings you really have, and say nothing about scarcity when there is none.

  • "Last chance to book before the holidays." Pressure with no real deadline.

    Instead: Say your real cutoff, like the last day you take bookings.

  • A promo text to every number in your phone.

    Instead: Send offers and gift card promotions only to clients who agreed to receive them, and include an opt out.

    Source

  • Ignoring a client who replies STOP or says no more texts.

    Instead: Stop at once and note it on their record.

    Source

  • A gift card that "expires in 90 days."

    Instead: Under federal law most gift cards cannot expire sooner than five years after they are bought or last loaded, and some states give more. Say "the terms are printed on the card" and check your state's rules.

    Source

  • A discount you made up for a text, such as "50 percent off all week."

    Instead: Offer only deals you actually run, with the terms spelled out.

  • Wishing a specific holiday to everyone, assuming what they celebrate.

    Instead: Use "happy holidays" unless a client has told you what they celebrate.

Add these 14 templates to your keyboard Add the 6 essentials

Works in WhatsApp, iMessage, Instagram, Messenger and every other app.

Frequently asked questions

Do these holiday texts work on the free plan?

Yes. 12 of the 14 use a single blank, which fills in on the free plan. The regular visit text and the cancellation opening use two blanks and need Pro to fill both from the keyboard. The free plan holds 8 textcuts and 1 folder, and an import is never blocked.

Are holiday texts to clients marketing messages?

Greetings, thank yous and holiday hours are friendly service messages. Texts that promote gift cards, open slots or January bookings are marketing: send those only to clients who agreed to hear from you, and offer a way to opt out. This is general information, not legal advice.

Can I send these to all my clients at once?

textcuts is a keyboard, so you send each text by hand from your own phone. Choose who gets which message: thanks for everyone, offers only for clients who opted in.

What should I say about gift card expiry?

Say the terms are printed on the card. Under federal law most gift cards cannot expire sooner than five years after they are bought or last loaded, and inactivity fees are limited. Some states give more protection, so check yours before you print a date.

How do I avoid sounding pushy in December?

Only mention openings you really have, give real cutoffs, and lead with thanks. Clients can tell when scarcity is made up.

Do they work in WhatsApp and iMessage?

Yes. The keyboard works in every app, so use iMessage, WhatsApp, Instagram or whatever your clients prefer.

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